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If

A major Nordic insurer.

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Reviews

3.7(128)
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Rating

Showing 75 of 128 reviews — proof-verified first.

Maja Berg· Norway
Verified Review

Decent, some exclusions

I have a policy with If. The cover is fine but a claim took a while to process. Premiums crept up at renewal. Fine for now.

Confirmed as an active customer.

6 found this helpfulReport
Elin Johansson· Sweden
Verified Review

Genuinely helpful

I’ve recommended If to people I know. Customer service explained everything clearly. Will keep using it. Switched from a traditional provider.

Verified with a recent statement.

20 found this helpfulReport
Elin R.· Sweden
Verified Review

Switched and saved

I can speak from real experience with If. Setting up the policy online took minutes. Customer service explained everything clearly. Will keep using it. Setup took less than ten minutes.

Confirmed as an active customer.

27 found this helpfulReport
Anna Nilsson· Sweden
Verified Review

Claim denied

Had a policy with If. The claims process was slow and frustrating. My claim was denied on a technicality. Cannot recommend right now. Been a customer for a couple of years.

Verified as a real account holder.

14 found this helpfulReport
Olivia R.· United Kingdom
Verified Review

Fine but pricey

Been with If a while. Good product, the app could be better. Solid but not perfect. Setup took less than ten minutes.

Verified with a dashboard screenshot.

10 found this helpfulReport
Anna D.· Sweden
Verified Review

Excellent service

If handles my insurance now. No hidden exclusions — everything was transparent. No regrets switching. Been a customer for a couple of years.

Proof of account uploaded for verification.

11 found this helpfulReport
Sofie T.· Denmark
Verified Review

Cancelled with no warning

I was insured with If. The claims process was slow and frustrating. Reaching a human in support was nearly impossible. Looking for alternatives. Friend recommended it to me.

Verified with a dashboard screenshot.

22 found this helpfulReport
Johan B.· Sweden
Verified Review

Genuinely helpful

Have several policies with If. A claim was handled quickly and paid without hassle. The premium is competitive for what’s covered. Highly recommend. Setup took less than ten minutes.

Proof of account uploaded for verification.

30 found this helpfulReport
Karl Johansson· Sweden
Verified Review

Great cover, fair price

Switched my cover to If. Setting up the policy online took minutes. The cover is comprehensive and the price is fair. Five stars from me. Been a customer for a couple of years.

Confirmed as an active customer.

30 found this helpfulReport
Maja B.· Sweden
Verified Review

Excellent service

I’ve tried a few alternatives and stuck with If. No hidden exclusions — everything was transparent. Five stars from me. Switched from a traditional provider.

Proof of account uploaded for verification.

29 found this helpfulReport